Top YouTube CPM Ad Rates

YouTube has become a lucrative platform for content creators to earn money through advertising revenue. One of the key metrics that determine how much creators can earn is the CPM (Cost Per Mille), which represents the amount advertisers pay for a thousand ad impressions. Here, we’ll take a look at some of the top YouTube CPM ad rates and estimate the potential earnings for creators.

These are stats from my Youtube Channel: HowToWebmaster

You can download the full CPM by countries list as CSV file, click here to download free.

Country	CPM (USD)	Views
Total	17.813	138,933
United States	47.66	22,911
Australia	39.021	1,980
Bermuda	32.5
United Kingdom	32.214	4,451
Finland	32.161
France	31.506	1,087
Canada	31.391	3,568
Switzerland	30.117	10
Virgin Islands (British)	29.333
Cameroon	29	75
New Zealand	28.641	22
Germany	26.582	1,807
Guam	26.333
Austria	26.143
Ireland	24.618	114
French Polynesia	22.571
Sweden	20.791	166
Netherlands	20.185	993
Belgium	19.748	22
Liechtenstein	19.5
Japan	19.17	11
Denmark	18.97	0
Spain	17.509	579
Singapore	16.998	49
Guatemala	16
Israel	15.896	56
Italy	15.757	622

As seen in the table above, the CPM rates vary significantly depending on the geography. The United States has one of the highest CPM rates, with advertisers willing to pay $47.66 for every thousand ad impressions. This means that creators in the US can potentially earn more revenue from their YouTube videos compared to creators in other countries.

On the other hand, countries like Japan and Denmark have relatively lower CPM rates, standing at $19.17 and $18.97 respectively. While these rates are lower compared to the US, creators in these countries can still generate revenue from their videos, especially if they have a large viewership.

It’s important to note that the number of views also plays a crucial role in determining a creator’s earnings. Even with a high CPM rate, creators need a significant number of views to generate substantial revenue. Additionally, factors such as audience demographics, content niche, and engagement levels can also impact earnings.

You can download the full CPM by countries list as CSV file, click here to download free.